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LinkedIn Marketing Action Plan for EDOs

The vision of LinkedIn is simple: create economic opportunity for every member of the global workforce. This is also the primary goal of EDOs. By maintaining an active and updated Page that showcases your region’s story, members will be able to learn more about the business culture you offer and the advantages you provide. We put this guide together to help you get set up quickly so you can grow your region’s presence on LinkedIn.


What you will find in this playbook:

1. An action plan to set up your Page for success

2. Tips on how to use targeting in paid marketing to engage key stakeholders

3. Best-in-class examples from EDOs on LinkedIn




This video is targeted at EDOs. In minute 10, it starts with EDO Statistics and case studies and how to;

 

  • Attract business

  • Build your workforce

  • Highlight events

  • Be a thought leader. Almost ½ of decision-makers spend one hour or more consuming Thought Leadership per week.

  • Educate and have fun with ‘edutainment’



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